Meet the Woman Behind the Words.

I believe writing is one of the most beautiful forms of expression. Storytelling is the source of every human connection and the reason why an audience builds engagement with a project. Whether it's an idea for a place, a product, a person, an experience - everybody has a story to tell.

 

​I've been a writer for as long as I can remember. It has always been a resource that fuels my creativity and enhances my ability to think innovatively and adapt to different environments. Throughout the years, I've consider it as part of my freedom mechanism, as well as a way to connect with life inside and around me. 

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The Mindful Project was born based on my drive to build and support a community of conscious ventures by inspiring awareness and intention through the art of writing while sharing meaningful stories.

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As an MBA graduate, and a project, brand marketing manager, I've had the opportunity to support brands from corporate, B2B, startups, and agencies through storytelling services around the globe, as well as design a space for creative minds to share their brand essence and the context of their existence.

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One of my ultimate goals as a creative professional is to craft compelling narratives that resonate with audiences and give a brand a unique voice to stand out in the marketplace.

 

​Paola Luconi.​​

MBA | Brand Experience Manager | Brand Storyteller

| Creative Director | Project Manager

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